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Brand Identity, Design, and Naming for an Apothecary

Sharon and Nicole needed a name that combined both their visions and personalities into a cohesive brand. They had gone back and forth for a long time and no name or concept felt quite right. Now, they have the name, strategy, and custom illustrated branding that they needed to launch with confidence and clarity. “If […]

Brand identity, web design, & copywriting for Katie Wyer Art

Unapologetically, Everything… Katie is an energizing artist who paints women as they are — strong, soft, vulnerable, passionate, and an absolute force to be reckoned with. She had DIYed her original website but outgrew it more quickly than she could have ever imagined. We partnered up to create a clean and sophisticated web design that […]

Brand identity and design for yoga studio

Brand Identity and Design for a Yoga Studio

After growing her business on local word-of-mouth, Sharon felt it was time to invest in a strategy and branding that would help her increase her class sizes and grow a stronger community. We leaned into her earthy and uninhibited style to create a custom illustrated logo and marketing materials. We even styled it within a […]

Showit website and brand for a therapy group

Brand, Copywriting, and Website for Therapy Group

Humans first. Therapists second. Annie and Kavita saw a gap in their industry. They set out to create a space to provide online therapy to support people through the challenging and painful experiences of life while cultivating a deeper understanding of what it means to be human — and what it looks like to be […]

Tonic Template Customization for a Fitness Coach

Petia had grown a cult following on Instagram and Pinterest but knew it was time to create an online home for her virtual fitness coaching service. She bought a beautiful DIY Showit template Tonic Site Shop but got tired of fighting through the template customization on her own. She knew that having an intentionally crafted […]

From NASA to Next-Level Brand and Website

You know that friend who just lights you up? The one that inspires you to dream bigger and just go for it? The one you feel both totally at home with and challenged to step it up at the same time? That’s Ally. And to top it all off — she’s a badass mom, aerospace […]

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I’m Esme, Your Marketing Freak, Imagery-Obsessed, Friendly Neighborhood Podcast Host

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