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Showit website and brand for a therapy group

Brand, Copywriting, and Website for Therapy Group

Humans first. Therapists second. Annie and Kavita saw a gap in their industry. They set out to create a space to provide online therapy to support people through the challenging and painful experiences of life while cultivating a deeper understanding of what it means to be human — and what it looks like to be […]

3 Ideas for a Copywriting Freebie or Opt-In

If you’ve been scouring the internet looking for tips on getting copywriting clients, you’ve likely come across the idea of a freebie, lead magnet, or opt in. The idea here is providing incredible value to potential clients before they send you a dime or even book a discovery call. It positions you as a trustworthy […]

Tonic Template Customization for a Fitness Coach

Petia had grown a cult following on Instagram and Pinterest but knew it was time to create an online home for her virtual fitness coaching service. She bought a beautiful DIY Showit template Tonic Site Shop but got tired of fighting through the template customization on her own. She knew that having an intentionally crafted […]

The Unbridled Experience: Where Artistic Observation Meets Human Connection

My approach runs parallel with all of the people and places that have expanded my soul. You’ll find that every step of the Unbridled process is backed by experience and intentionality. Sure, we will revel in a roadmap that is result-driven (because that’s why you’re here), but nothing about our collaboration will be overly streamlined […]

From NASA to Next-Level Brand and Website

You know that friend who just lights you up? The one that inspires you to dream bigger and just go for it? The one you feel both totally at home with and challenged to step it up at the same time? That’s Ally. And to top it all off — she’s a badass mom, aerospace […]

Level Up Your Design Strategy With Concept Boards

Mood boards are best used for roughly gathering inspiration. To find a meaningful strategy, you need to look at the underlying patterns in what you’ve gathered. So creating a concept board is a great next step in going to a deeper and more connection-focused level of design. When you’re suddenly staring down a Canva template […]

7 Questions to Get More Powerful Testimonials

What other people are saying about your business matters more than what you’re saying about it. Read that again. I promise I won’t go off on a rant about the importance of powerful reviews. You get it. You read them everyday when you’re trying to figure out if that shirt in the photo is going […]

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I’m Esme, Your Marketing Freak, Imagery-Obsessed, Friendly Neighborhood Podcast Host

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